LEGEND OF COUNT ZECCA FAMILY
COUNT ZECCA 家族传奇
The story of the Count Zecca family began in 1580 when Francesco Antonio Zecca, an Italian agriculturist and entrepreneur, moved from his home town Naples to the fertile land of Leverano. Since then, the Zecca family has played a significant role in the development of the territory. Centuries after in 1884, Pope Leo XIII, bestowed the title of Count on Giuseppe, the descendant of the Zecca family, in recognition of the family's great contribution. Fast forward to today, the youngest generation of entrepreneurs in Zecca's family is herein represented by the charming and talented Count Clemente Zecca, with his story to tell. Global Gourmet takes great pleasure in sharing his fascinating story with our valued readers and associates in the food and beverage service industry.
Count Zecca家族历史最早可以追溯至1580年 。 当时 , 意大利农业学家同时也是企业家的Francesco Antonio Zecca从家乡那不勒斯搬迁至莱韦拉诺 。 从此 , 在这片肥沃的土地上 , Zecca家族对于当地的发展起到了举足轻重的作用 。 1884年之后 , 教皇教皇利奥十三世为表彰Zecca家族所作出的贡献 , 授予其后代“朱塞佩伯爵”的头衔 。 今天 , Zecca家族最年轻一代的代表是Clemente Zecca伯爵 。 在这里 , 他与《环球美味》的读者分享了他的精彩故事 , 以及对餐饮服务行业发展的深刻见解 。

文章图片

文章图片
1
Brief us about yourself and your family business.
请介绍一下您自己和您的家族产业 。
The agricultural sector in Italy, from the '80s to the '90s, accounted for approximately 7.5% of the country's gross domestic product. This being the scenario, a substantial part of Italy's economy has been influenced by exports, particularly of its food and wine products. It was during this period that my father and his elder brothers Alcibiade, Francesco, and Luciano decided to return to the family's ancestral vineyards in Apulia, located at the rugged heel of Italy's boot. Here they implemented modern techniques in farming, new irrigation systems, and other advanced and innovative winegrowing methodologies. This allowed the family's vineyards to flourish and to yield year by year grapes of outstanding and continuously improving quality.
I currently live in Lecce. Having my father's DNA, I took from him the curiosity and passion towards exploring new frontiers and ideas by traveling far and wide to understand and embrace different cultures, traditions, people and practices. After graduating from my Business & Marketing studies at John Cabot University in Rome, I deepened my knowledge of the wine industry by earning my Masters Degree in Wine Culture at the University of Gastronomic Sciences in Italy. Additionally, I worked for the Marketing Department of Marchesi Antinori and my father and uncles have taught me a lot on how to manage and help the family business to grow. Especially my dad's desire to expand in foreign markets also inspired me, opening my business sense to a broader international perspective. Altogether, my academic and work exposures equipped me to keep our family torch burning in the increasingly competitive global wine market today.

文章图片
上个世纪80年代到90年代 , 意大利的农业约占意大利国内生产总值的7.5% , 相对之前的几十年来说 , 有了4%的提高 。 而在这其中 , 食品和葡萄酒起到了举足轻重的作用 。 也是在那时 , 我的父亲和他的兄长们Alcibiade、Francesco、Luciano决定回归家族先辈们位于阿普利亚的葡萄园 , 从地图上看 , 这里正好位于意大利版图的“脚后跟”处 。 他们在种植上采用了现代的技法、全新的灌溉系统 , 以及先进的葡萄种植方式 , 借助先进而高效的生产手段 , 扩展了葡萄园的面积 。
推荐阅读
- 驻华|Interwine携手摩尔多瓦共和国驻华大使馆,联合推广摩尔多瓦精品葡萄酒
- 时间|这四种早餐搭配,很伤孩子的肠胃,影响消化和营养吸收,还难长个
- 代名词|红酒的分类
- 奶油色|这是一种蛋挞,孩子们和孩子们都非常喜欢。脆皮脆皮,奶油色馅料
- 蔬菜|有我最喜欢的萝卜卷和黑米糊,还有当季最好的蔬菜莲藕和金桔
- 分析|云仓总裁郭东卫的目标:让品酒的人和喝酒的人都满意!
- 水和|孕期零食别乱吃,这4类零食吃多了会导致胎儿过大,影响分娩
- 什么|搞笑GIF趣图:没事经常和老公在附近的景区玩
- 海苔|孕妇也可以吃零食,孕期吃对这几样零食,对孕妈和胎儿都有益
- 苹果|孕妇也能吃零食,营养师:这几种零食对孕妈和胎宝都好,一定要吃
